The mind is an interesting piece of work. Consider the chart to your left. Wouldn't it be nice if an author could somehow embed a few cryptic words into his/her novel on the 1st page so when it gets picked up in a book store, potential readers not only move towards the cashier in a zombie-like state to buy it, but feel the pressing need to call everyone they know and insist they grab a copy, too?
Of course, this would create a chain reaction of sales, which would kill any need for co-op placement (or friends and family covertly moving your novel to the 'Hot Fiction' table all over the country). Wasn't something like this done years ago in movie theaters, by the way? Where they flashed 'buy popcorn' messages at lightning-like speed between the previews?
Or was that just an urban legend?
Okay, then. I'm off to work on manuscript revisions. Here. Watch me roll up my sleeves, toddle out onto the diving board, and take a leap into all of those pages spread out neck-deep around my office. As my editor and agent always say, there
are no short cuts and nothing works better than a sound
story and strong writing.